In the current competitive eCommerce marketplace, you have to personalize your customer’s shopping experience. Whether you operate a B2B shop or sell wholesale and retail at the same time, one of the strongest ways to differentiate price is via woocommerce role based pricing. With a WooCommerce discounts plugin, you can set special prices, discounts, and promotions for specific customer roles. This article takes you through how woocommerce role pricing functions, why you need it to scale your store, and how to select the ideal plugin to use role based price for woocommerce with ease. ???? Why You Need Role Based Pricing for WooCommerceIn a typical WooCommerce installation, all customers view the same […]